About Us

Andrea Priddey - Creative Head and Owner 

Hi, I’m Andrea.

I’m a nature loving mum to three beautiful children and the creative head here at Rose St. Studio.

My love of flowers started at an early age, and my first step into the world of floral design was back in 1991. In my 30 years in the floral industry, I’ve been lucky enough to work all over the world for some of the biggest and  best-known global brands.

From my beginnings in New Zealand, I went on to design in London, New York, Sydney, Singapore and, finally, here in beautiful bayside Melbourne where  I live with my husband, our wonderful kids, and Labrador pup.

I’ve loved my travels and the opportunities I’ve had, which include working for internationally renowned florist, Jane Packer, to being lead designer at the Ritz Carlton Hotel in bustling Manhattan.

Apart from styling and design, I taught and was course director at Jane Packer’s Flower School in New York and ran my own successful floristry studio in Sydney before relocating overseas again.

Some brands I’ve worked with over the years include:

Bloomberg
Lamborghini
Tourism NZ
L'Oréal
Sir Stamford Hotel
Swiss Hotel Sydney
HSBC
Lazard Bank
Hardy Brother Jewelers
Kheils

But now it's time for a new chapter so I’ve created, Rose St. Studio.

Rose St. Studio is all about offering a luxurious floral service to people who value quality design and personalised service. I want to bring my appreciation of nature and flowers with all its beauty and holistic benefits to your home and make it a space you’ll love living and entertaining in. I believe in the power of a fresh bunch of flowers and their capacity to lift the spirits, soothe the soul and transform a space.